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Seeking a position where I can express my creativity as well as challenge myself to grow and expand my skills.
Interested in:
Brand Strategy
Account Managment
Digital Marketing
Creative/Art Direction
Education:
James Madison University- Harrisonburg, Virginia
B.S. Media Arts and Design- Creative Advertising Concentration
Minor in General Business
Cumulative GPA: 3.6
Graduating in May 2023
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2019-2023
University of Urbino - Urbino, Italy
ieiMedia, The Urbino Project
Summer study abroad program focusing on multimedia journalism. Researched and reported a story on a local Italian business and produced a video, photo story, and feature story with assistance from translators and faculty from all over the world.
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Summer 2022
Experience:
Bluestone Creative Director
JMU’s Nationally Affiliated Student-Run Public Relations Firm
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Facilitate communication between 35 firm employees and 6 local clients from various industries a semester
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Manage and delegate tasks to 10 creative executives and enhance their skills by organizing workshops and lessons
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Ensure quality of creative work and give thorough feedback to improve deliverables in order to meet deadlines
Bluestone Assistant Creative Director
January 2023-Present
August 2022- December 2022
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Supervised communication between the creative team and account team 1 to develop outstanding deliverables for The Rockingham Chamber of Commerce, JMU School of Communications, and Vito’s Italian Market
Bluestone Sr. Creative Executive
January 2022- August 2022
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Responsible for leading a team of 3 creative associates to inform them account teams request for clients
Bluestone Creative Intern
August 2021-December 2021
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Collaborated with the creative team to brainstorm and create multi-media content such as flyers, banners, social media content, videos, etc. and assist at events for the account team's clients
Student-Run Advertising Agency, JMU’s Chapter of The American Advertising Federation (AAF)
Strategist
August 2022- Present
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Brainstorm ideas while analyzing the audience, competitors, and consumer behaviors to create objectives and define a strategic plan for our client Indeed, to create a meaningful advertising campaign
Makery Desk Associate
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Facilitate an innovative and creative environment for the maker space for students to use new technology to learn and create
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Assist students and faculty learn how to use technology such as 3-D printers, vinyl cutters, laser cutters, Adobe software, and more.
August 2021- Present
Involvement:
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Set a positive example and be a resource for other members and officers
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Maintain governing documents, record meeting minutes, and monitor member attendance
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Schedule and plan events for the chapter
Director of Administration
Tri Delta, Gamma Tau Chapter
January 2022- Present
Member
Public Relations Student Society of America (PRSSA)
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Participate in networking and professional development opportunities gaining knowledge in the public relations field
Relay for Life - James Madison University
Social Media Committee Member
August 2021- Present
August 2020- May 2022
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Planned and organized fundraising efforts with coinciding social media campaigns
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Served as a team captain and raised over $1,000 for the American Cancer Society
Skills:
Brand Strategy, Account Management, Writing Creative Briefs, Ideation, Strategy, Art Direction, Copywriting, Client Relations, User Research, SEO, Digital Marketing, CSS/HTML, Graphic Design
Tools:
Adobe Photoshop, Adobe Illustrator, Adobe Indesign, Muck Rack, Trello, Mural, Microsoft Teams, Microsoft Excel, Microsoft Powerpoint, iMovie, VS Code, Canva, Google Workspace, Milanote, Slack